Fame
Nah. Even your kids don't know who you are. Unless you employ like thousands and thousands of other insurance people. Then your name might be Warren Buffett, and it's no accident that the richest man in the world (owner of GEICO among other things) realized that insurance was a most lucrative industry. But as rich and famous as he is, many out-of-the-loop young people still think he's the guy who sings "Cheeseburger in Paradise."