What's Up With the Title?
Welcome to Jurassic Park
The meaning of the title is pretty obvious, guys. John Hammond has created a park filled with dinosaurs, and even though the T. rex and the Velociraptors actually lived during the Cretaceous period, Cretaceous Park doesn't have the same ring to it as Jurassic Park. And hey, the Brachiosaurus did live during the Jurassic period, so it's not all completely made up.
So in case you missed the giant gates, the logo on the side of the jeeps, and the piles of merchandise in the visitor's center, along with the poster and the cover of the DVD case or the thumbnail on your video streaming service of choice, the place is called Jurassic Park.
The logo is actually the best part of the title, a red, black, and yellow vivid image of a T. rex skeleton. It's the same one designed by artist Chip Kidd for the original novel, and it doesn't get much more exciting than this when it comes to logos. Not only do the colors scream danger and excitement, but did you see the T. rex skeleton? Everyone loves dinosaur bones. Plus, it gives all the toys a cool logo to have on the packaging.