ShmoopTube

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We speak student!

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[ yodeling ]

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Reality TV Part 11

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Ironic Consumption

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[ dog barks ]

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What is ironic consumption?

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The easiest way to think about this is

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the idea of a hipster who wears an ironic t-shirt, right?

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We always talk about hipsters and their ironic t-shirts.

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Because they have a picture of something

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that no one likes on it

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and they're just wearing it ironically.

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They don't actually think it's cool,

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but they're wearing it anyway.

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That's what ironic consumption is.

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It's when you watch a TV show -

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in this case a TV show -

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and you're watching it because it's bad.

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[ burp ]

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You aren't watching it because you enjoy it.

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You're watching it because it's bad,

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and then you can say,

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"You won't even believe what I watch."

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Probably like you and I with The Bachelor.

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- Yeah, because it's terrible. - Right?

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- Where we're just like, "Oh, we love" -- - Shit.

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- Exactly. We love to talk about how bad it is. - Yes.

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That's ironic consumption.

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[ pen writing ]

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What is ironic consumption?

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[ inhale ]

Full Transcript